News & Press
Explore our newsroom for the latest announcements, media features, and company updates. From product launches to expert commentary and industry highlights, this is your go-to hub for timely, relevant, and impactful stories shaping our journey
The WhatsApp Economy: Why Businesses Risk Irrelevance Without Conversational Commerce
Walk through the streets of Nairobi, Lagos, or Accra, and there’s a noticeable shift...
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The “DM for Prices” Problem: Why Informal Selling Needs Formal CX
In Africa’s digital marketplace, “DM for prices” has become shorthand for commerce. From Instagram...
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WHITE PAPER: The Economics of CX: How Contact Centers Drive Revenue in 2025
Executive Summary: Why CX Has Become a Boardroom Priority In 2025, the perception of...
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Call Center Outsourcing in Africa: Opportunities and Risks for Businesses
As global businesses seek cost efficiency, multilingual support, and round-the-clock availability, Africa is emerging...
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Customer Experience Trends in Africa: Why Contact Centers Matter More Than Ever
In Africa’s fast-growing digital economy, customer expectations are shifting rapidly. From personalized service to...
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Customer Engagement in E-Commerce: Standing Out in a Noisy Market
Africa’s e-commerce market is in the middle of a monumental shift. Platforms like Jumia,...
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From Call to Close: Building a Seamless Customer Support System with TelVoIP
Customer expectations in Africa’s digital economy are higher than ever—speed, security, and reliability matter...
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Building Trust in B2B Commerce: Why African Platforms Need Secure, Multichannel Communication
Trust is the backbone of B2B commerce, especially in Africa’s fast-growing digital economy. Without...
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From Calls to Insights: Leveraging Call Data for Growth
Running a small-to-medium enterprise or a growing startup often means doing more with less....
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